雜志介紹

Innovative Marketing雜志介紹

《Innovative Marketing》是一本以English為主的開放獲取國際優秀期刊，中文名稱創新營銷，本刊主要出版、報道領域的研究動態以及在該領域取得的各方面的經驗和科研成果，介紹該領域有關本專業的最新進展，探討行業發展的思路和方法，以促進學術信息交流，提高行業發展。該刊已被國際權威數據庫SCIE收錄，為該領域相關學科的發展起到了良好的推動作用，也得到了本專業人員的廣泛認可。該刊最新影響因子為1.2，最新CiteScore 指數為2.5。

英文介紹

Innovative Marketing雜志英文介紹

The magazine has distinctive features, emphasizing foresight and innovation, closely monitoring new trends and challenges in the field of marketing, especially the application and impact of emerging fields such as digital transformation, intelligent technology, and big data analysis. By publishing original research papers, academic reviews, empirical research reports, etc., we provide readers with high-level academic papers and empirical research, provide reliable marketing theory and practical guidance for the academic and business communities, and promote the continuous progress and development of the marketing field.

In addition, Innovation Marketing Magazine also emphasizes interaction and communication with readers, regularly holds academic seminars and research forums, invites domestic and foreign scholars and industry experts to give academic reports and discussions, and builds a platform for academic exchange and cooperation. At the same time, the magazine has established a wide distribution network covering all parts of the country, with a large number of loyal high-value readers, providing effective promotion channels for advertising clients.