雜志介紹

Corporate Communications雜志介紹

《Corporate Communications》是一本以English為主的未開放獲取國(guó)際優(yōu)秀期刊，中文名稱企業(yè)通訊，本刊主要出版、報(bào)道領(lǐng)域的研究動(dòng)態(tài)以及在該領(lǐng)域取得的各方面的經(jīng)驗(yàn)和科研成果，介紹該領(lǐng)域有關(guān)本專業(yè)的最新進(jìn)展，探討行業(yè)發(fā)展的思路和方法，以促進(jìn)學(xué)術(shù)信息交流，提高行業(yè)發(fā)展。該刊已被國(guó)際權(quán)威數(shù)據(jù)庫(kù)SCIE收錄，為該領(lǐng)域相關(guān)學(xué)科的發(fā)展起到了良好的推動(dòng)作用，也得到了本專業(yè)人員的廣泛認(rèn)可。該刊最新影響因子為2.8，最新CiteScore 指數(shù)為3.9。

本刊近期中國(guó)學(xué)者發(fā)表的論文主要有：

• The effects of threat type and gain-loss framing on publics' responses to strategic environmental risk communication

  Author: Choi, Sung In; Zhang, Jingyu; Jin, Yan

英文介紹

Corporate Communications雜志英文介紹

Corporate Communications is a magazine focused on corporate communication, public relations strategy, and brand building, providing readers with a unique perspective to gain a deeper understanding of internal communication mechanisms, brand image building, and interaction with external stakeholders. The content of the magazine covers various communication channels from traditional media to digital media, aiming to help businesses achieve more effective information dissemination and brand promotion. In today's era of information explosion, competition among enterprises has become increasingly fierce. How to stand out from the vast amount of information and become the focus of consumer attention has become a problem that every enterprise needs to face. This magazine not only provides rich theoretical knowledge, but also shares many successful cases and practical skills, allowing readers to better understand and master the art of corporate communication.