雜志介紹

Jmm-international Journal On Media Management雜志介紹

《Jmm-international Journal On Media Management》是一本以English為主的未開放獲取國際優(yōu)秀期刊，中文名稱Jmm-國際媒體管理雜志，本刊主要出版、報道領域的研究動態(tài)以及在該領域取得的各方面的經(jīng)驗和科研成果，介紹該領域有關本專業(yè)的最新進展，探討行業(yè)發(fā)展的思路和方法，以促進學術信息交流，提高行業(yè)發(fā)展。該刊已被國際權威數(shù)據(jù)庫SCIE收錄，為該領域相關學科的發(fā)展起到了良好的推動作用，也得到了本專業(yè)人員的廣泛認可。該刊最新影響因子為0.8，最新CiteScore 指數(shù)為3.1。

英文介紹

Jmm-international Journal On Media Management雜志英文介紹

JMM International Journal on Media Management is an academic journal dedicated to the field of media management, aiming to delve into and analyze various management theories and practical issues within the media industry. This journal provides a platform for scholars, researchers, educators, and media professionals to exchange and share the latest research findings. The publication background of this journal is closely related to the rapid development of the media industry. With the rapid advancement of information technology and the deepening of globalization, the media industry is undergoing unprecedented changes. The integration of traditional and emerging media, the rise of digital media, and the enhancement of cross-cultural communication have all posed new challenges and issues for media management research.

journal covers multiple aspects of media management, including media strategy management, content production and management, media market and marketing, media technology and innovation, media ethics and regulations, etc. It not only focuses on theoretical exploration, but also on summarizing and applying practical experience, committed to providing practical and feasible management guidance and strategic suggestions for media practitioners.